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Case study on SEO promotion: Optimization and promotion of a site for the sale of gifts in Google

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Input data

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Site type

Internet-shop

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Topic

Gifts

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Instagram link:

https://giftplace.com.ua

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Monthly budget:

$350

About the client:

This online store provides an opportunity to create a unique gift for your loved ones in 4 simple steps. With the help of the instructions, you can easily and clearly make your own special project.

Objectives

Increase search traffic.
Increase visibility in Yandex and Google search engines.
Prepare the site for constant traffic, transitions.

Results

Inquiries through the website increased tenfold per month.
The amount of targeted search traffic, excluding branded traffic, increased 7.89 times.
The number of bounces decreased by 12%.

Technical audit (Internal optimization)

Short result

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789%

Number of transitions

1 year

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12%

Reduced the number of failures

1 year

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375%

Orders have increased

1 year

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The project was developed by

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Дмитро

SEO specialist

Responsibility, broad outlook, marketing vision and many more qualities that can be said about Dmytro. A unique tandem is the quality and speed with which Dmytro performs his work.

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Eugene

Targetologist

He is the project curator. He is the main engine of creativity in our team. Logical thinking, analytical mindset, but at the same time always able to surprise our clients with a unique approach to business.

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Kristina

SMM-Designer

Krystyna is responsible for the visual concept of the product, creative approach to the presentation of photo content. Her task is to help the customer formulate creative for the target audience and visually package it so that it is properly perceived.

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